Fertility World Congress

Monday, 14 May, 2007

Smiths Medical’s Assisted Reproduction team were proud to exhibit at the 19th World Congress on Fertility & Sterility held in Durban, South Africa between 30th April – 3rd May 2007.

The congress offered the most comprehensive and up-to-date scientific programme covering a broad spectrum of human reproduction areas. Approximately 1,500 international assisted reproduction specialists attended the congress over the four days. The scientific programme offered a range of workshops presented by internationally renowned experts addressing cutting edge techniques and practice updates including advances in male fertility, new treatment modalities for ART, androgen replacement therapy and multiple pregnancy prevention.

The Wallace exhibition stand was designed to promote the whole assisted reproduction product range with particular focus on embryo replacement catheters. Under the strapline “Creation from Innovation” incorporating the new Smiths Medical corporate logo, the stand highlighted the key product features of the catheter range supported by visually strong images which are already associated with the Wallace brand. There was particular interest in the ultrasound visible range which includes SureView and SurePro Ultra, the latest range of embryo replacement catheters.


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Media Contact
eva.hruskova@smiths-medical.com